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Quebec Market Announcement

Quebec Market Announcement

October 29, 2025

FOR IMMEDIATE RELEASE

As part of BrettYoung’s strategic initiative to establish a national presence in the Professional Turf and Reclamation industry, we are thrilled to announce our expansion into Quebec, bringing a complete portfolio of products supported by expert on-the-ground sales resources.

We are also pleased to announce James Johnson will be joining the BrettYoung Professional Turf & Reclamation team as Regional Account Manager – Quebec, effective December 1, 2025.

James, a University of Guelph graduate in Turfgrass Management, brings with him over 10 years of experience in the professional turfgrass management industry, including the last three years as Turf Manager for CF Montreal at Saputo Stadium.

Prior to CF Montreal, James was the Assistant Superintendent at Beaconsfield Golf Club for three years and spent a total of 11 years at Beaconsfield. The combination of James’s sports turf and golf experience make him the ideal candidate to support our Quebec expansion and customers going forward.

This expansion brings new and innovative products to Quebec turf managers, including:

  • Innovative Fertilizer Solutions: From our own TruPrill® homogenous fertilizers to our leading liquid fertility partners Plant Food Company and Redox Turf, alongside organic fertilizer leaders Earthworks, BrettYoung’s fertilizer portfolio is known throughout the industry for sustainability and efficiency.
  • Greens Covers: BrettYoung’s innovative Ice Armour System® has been helping turf managers overcome adverse winter weather for decades and we are excited to bring this trusted system to Quebec.
  • Bunker Liners: Flexxcape™ is a near permanent, flexible liner solution designed to outperform bunker hardscapes while offering an extremely simple, hassle-free installation method anyone can perform.
  • Canadian Turfgrass Varieties: As a Canadian based primary seed producer, BrettYoung offers a complete portfolio of cool-season turfgrass varieties grown, processed, and packaged in Canada.

These innovative solutions, alongside BrettYoung’s comprehensive portfolio, will have marketing, administration and warehousing tailored for Quebec customers.

James’s contact info will be shared closer to his start date of December 1. Please join us in welcoming James to BrettYoung!

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About BrettYoung

BrettYoung is a privately held, family-owned agribusiness with headquarters in Winnipeg, MB, Canada. Proud of our nearly 90 year history in agriculture, we employ approximately 250 people in several processing and distribution facilities across Canada and in various sales territories throughout North America serving customers in three distinct markets: (1) BrettYoung is a primary producer of industry-leading forage and turf products that serves domestic and international markets; (2) BrettYoung provides crop input solutions to Canadian and US farmers, including BrettYoung™ brand canola, forage, corn, and soybean seed and ag-biologicals; and (3) BrettYoung provides a wide range of products and services to professional turf and reclamation markets across Canada.

For more information, contact:

Andrew Hardy, Ontario Sales Manager – Professional Turf & Reclamation
BrettYoung
P: 800-665-5015
E:
www.brettyoung.ca